The Rabbitohs Brand

FanPhotos_Round2 - 94 (TRIM)

Reach one of the most engaged and loyal fan bases in the country to promote your brand and products through our Digital & Branding platforms.

The Rabbitohs have a captive audience outlined by some of the key figures below:

MEMBERSHIP

  • 27,342 Members – No.1 NRL Membership Count as of January 2019

FAN BASE

  • Database of 100,000 fans
  • Rabbitohs fans are 6 times more likely to support a sponsors brand (compared to average NRL fan)
  • Average attendance of 18,500 per game in 2018

TELEVISION

  • Average Channel 9 audience of 712,401
  • Average Fox Sports audience of 229,644
  • Cumulative TV audience of 16.9M

DIGITAL – WEBSITE

  • 143,000 unique browsers per month
  • 60,000 video views per month
  • 962,000 Page Impressions per month
  • Average session duration over 4 minutes

DIGITAL – SOCIAL

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